If you're an author, chances are you've spent some time researching marketing. You've probably been working on building that coveted author platform. That's what you're supposed to do, isn't it?
Well, when I asked author Suzan Tisdale what her secret to selling nearly 20,000 copies of her book since December, she laughed and said, "I really don't know!"
Of course, I had to interview her. Authors are supposed to do all of these things to be successful. So, how much of the success factor is good planning, and how much is pure chance?
Things we talk about:
- Her book Laiden's Daughter , and how she came to write it. I'm reading it right now, and I'll tell you she has just the right amount of action and sweet romance to keep you turning the page.
- Authors who have inspired her: Laurin Wittig, Julie Garwood, Carmen Caine.
- Why she decided to publish it through Amazon KDP.
- Her marketing efforts, or lack thereof. How she played with the pricing and the effect on her sales.
- What she plans on doing next. Findley's Lass Book 2 of Clan MacDougall series is due out in December 2012.
Now, I want to know how you feel about the hit or miss world of publishing.
What are steps you're taking to build your platform, and why do you think some authors just hit it right?